Play your way to a greener and bluer planet!

Build a town from the ground up!

Build your own town!

Create residential and commercial buildings, and decorate your town!


House your villagers!

Discover and house a variety of cute animal villagers. Keep your eye out for the endemic wildlife villagers from the Philippines!

Accomplish quests to develop your town and keep your villagers busy!

Send your townsfolk out on quests to gain more resources, fruits and rare collectibles! Every now and then, your townsfolk will also ask for favors. These are short mini games that reward you with resources upon completion. These include: Find the Person, Find the Building, Provide Fact, Trivia, Fruit Trade, Fruit Purchase, Fruit Sale and Watch Ad.

Make your villagers happy!

Boost the moral of your villagers and iIncrease the gold generated by commercial buildings by 50% every 4 hours.

Develop your town!

Increase the building’s rate of gold obtained to earn more. Build commercial and residential buildings, and parks to make your town more beautiful.

Learn more about biodiversity!

Every day, you are able to play a round of trivia games that feature questions about biodiversity conservation in the Philippines. For every correct answer that you get, you are able to earn rewards!


Raise funds for biodiversity conservation in the Philippines!

Every time you watch an advertisement or buy in-app gems, you are donating to the priority biodiversity conservation projects of the Department of Environment and Natural Resources - Biodiversity Management Bureau.

The Importance of Biodiversity

Biodiversity (or biological diversity)‍, the diversity of life on Earth, is all the different living things, such as plants, bacteria, animals, and humans. It is vital for the processes that support all life on Earth. Without the wide range of these living things, we will not have healthy ecosystems. We rely on these ecosystems for the air we breathe and the food we eat.



Why is it important to conserve biodiversity?



How can Animal Town contribute to the conservation of biodiversity?
The United Nations Development Programme (UNDP), through its Biodiversity Finance Initiative (BIOFIN) Project, has been collaborating with the Department of Environment and Natural Resources - Biodiversity Management Bureau (DENR-BMB) since 2014 to identify the financing needs of the country based on the Philippine Biodiversity Strategy and Action Plan (PBSAP) and narrow the financing gap by implementing the finance solutions.



Financing for Biodiversity
‍Identifying the financing requirement for the PBSAP involved the following assessments:
‍These assessments led to the development of the Biodiversity Finance Plan, recognizing the need to mobilize finance to support the biodiversity agenda of the Philippines.
‍This initiative supports the effective implementation of the PBSAP in fulfilling its vision of a biodiversity that is restored and rehabilitated, valued, effectively managed and secured, maintaining ecosystem services to sustain healthy, resilient Filipino communities, and delivering benefits to all by 2028.



Finance Solutions as Transformative Actions
The Biodiversity Finance Plan identifies financing solutions as transformative actions that will:
‍One of the finance solutions identified to mobilize resources is a mobile gaming application.



What is Animal Town?
‍Supported by the UNDP BIOFIN Project Animal Town is a mobile game application developed in 2020. The gaming application is a simple, casual simulation game, where the user plays as a new recruit in a biodiversity advocates team to help a group of talking animals manage a town to efficiently conserve biodiversity. It features quests (dispatch, scenario, and daily) and biodiversity trivia to inform and educate its users.
How does it generate finance for nature and where game revenues go?
‍The mobile application generates revenues through in-game purchases and ads, which in turn will be directed to priority biodiversity conservation projects of DENR-BMB



Who are the organizations behind Animal Town?